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Raymond James Boosts Price Target for e.l.f. Beauty (NYSE:ELF) Amid Retail Expansion

  • Raymond James has increased its price target for e.l.f. Beauty (NYSE:ELF) from $100.00 to $117.00.
  • e.l.f. Beauty’s rhode brand is significantly expanding its retail presence, launching in over 500 Sephora stores across 19 new European markets.
  • The cosmetics company‘s stock is currently trading at $102.76, with a market capitalization of approximately $6.06 billion.

Raymond James has raised its price target for e.l.f. Beauty (NYSE:ELF) to $117.00 from $100.00. The leading cosmetics company, known for its affordable makeup and skin care products, also includes Hailey Rhode Bieber’s rhode brand. At $102.71 when the update was posted, e.l.f. Beauty’s stock had approximately 13.90% to rise to reach the new target.

This higher price target reflects the significant retail expansion of e.l.f. Beauty’s rhode brand. On September 30, 2026, the popular beauty brand is set to launch online and in more than 500 Sephora stores across Europe, as highlighted by Business Wire. This strategic move grants rhode its inaugural retail presence in 19 new international markets, building on its successful 2025 Sephora rollout in the U.S., Canada, and the U.K.

Currently, e.l.f. Beauty stock is trading at $102.76, marking an increase of $1.79, or 1.77%. This places the stock slightly above the price recorded when Raymond James initially posted its update. The intraday trading range for e.l.f. Beauty shares is between $101.72 and $105.82.

Over the past year, e.l.f. Beauty’s stock has experienced a significant range, from a low of $48.82 to a high of $147.75. The company’s current market capitalization, representing the total market value of its outstanding shares, is approximately $6.06 billion. Today’s trading volume stands at 560,619 shares, indicating active investor interest.

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